The design began by putting a face to Million Short’s web crawler, giving it an identity people could easily recognize. I played around with various ideas and sketches before taking to to Illustrator to create the final vector. The final product was a robot the team and I later named Shortee.
After bringing Shortee to life, I used InDesign to create the flyer that promotes Million Short’s new filters and features. I wanted the flyer to have a, youthful feel to it because that was the premise of the relaunch, to reintroduce a trusted product with more up to date, fresh and innovative features. Using InDesign I successfully created an informative one pager that was able to effectively get the message across while sparking interest in the robot we call Shortee.